When the Hollywood Poker Open Season 4 Championship Event came to a close at the M Luxury Resort Hotel Casino this past weekend, it wasn't just the end of another poker tournament, it was the end of an era.
Penn National Gaming and its Hollywood Casino properties around the United States started the Hollywood Poker Open series back in 2013 as a marketing effort aimed at promoting the organization's Las Vegas properties by sending hundreds of patrons from across America to its summer Championship Event at the M.
By all accounts it was a huge success.