No one has been the target of more ‘fan vitriol’ in the last 36 hours than has Matt Canada, the struggling offensive coordinator of the Pittsburgh Steelers. It would be really easy for me to pull from any number of tweets that treat Canada as though he’s just stolen the candy from every toddler in Western Pennsylvania. So therefore, I asked folks on Twitter what they would like to see in an offensive coordinator.
I think it’s less about the concepts themselves and more about playing to your players strengths. Not trying to fit a square peg into a round hole.