PITTSBURGH – Last season, Antonio Brown glared into every camera he saw to declare "Business is Boomin’," a playful nod to an ascending career and a flashy lifestyle of which DJ Khaled approves.
Brown is in the process of trademarking the phrase, a source close to Brown says, but he’s no longer saying it. His tone says something else about his approach to 2017.
Business is serious.
“Since day one, everything I do is business savvy,” Brown told ESPN, without his usual ear-to-ear smile. “I’m a walking-around business. I’m not just an athlete or a football player.