There are more ways than one to make it into the National Football League without playing football. Or coaching football. Or scouting football.
It also helps if you hail from Western Pennsylvania, the cradle of quarterbacks and linebackers for sure but also a breeding ground for youngsters who grew up to work in NFL public relations departments.
They’re everywhere.
Burt Lauten, the Steelers’ director of communications, graduated from Riverside High School and Westminster College.
Two of the most senior PR men in the league played football in the WPIAL. Rich Dalrymple, senior vice president of public relations and communications of the Dallas Cowboys, graduated from North Hills High School and Westminster.