In 1975 the Terrible Towel was born thanks to an idea by former Pittsburgh Steelers radio broadcaster Myron Cope and the organization will celebrate the 40th anniversary of its creation Sunday at Heinz Field against the Cincinnati Bengals.
The 40th anniversary commemorative design of the Terrible Towel will be revealed on Sunday and Cope’s kids, Elizabeth and Danny, will lead the Terrible Towel Twirl prior to the game kicking off.
A portion of all Terrible Towel sales goes to the Allegheny Valley School in Pittsburgh, which provides quality programs and facilities to help individuals with intellectual and developmental disabilities.