This was the only possible outcome, really.
When Le’Veon Bell tweeted video of himself filling out an application to work at Dairy Queen, and when Dairy Queen responded, the skids were greased. The two sides were going to work something out — an endorsement deal, a social media play, whatever — and we were going to pay attention to it.
— Mad Rich (@MaddRichJr) September 1, 2017
Bell was going to make Blizzards. He was going to dip cones. Everybody was going to smile, and everybody was going to have fun, or at least pretend.