I won’t pretend to know Art Rooney II’s deadline when he told the media that the Pittsburgh Steelers wouldn’t wait for Aaron Rodgers forever, but it’s usually a safe bet to follow the money and the profit incentives. The 2025 NFL Draft feels like a natural deadline, but the deadline that could potentially hurt the bottom line is the schedule release in the middle of May.
The Steelers are almost always good for four or five primetime games, but Rodgers has the potential to put them atop the list of 2025 NFL storylines. The NFL started allowing a maximum total of six primetime games for teams last year and Rodgers could potentially put them into that exclusive group.