This is a big-time marketing win for Bud Light ahead of the 2020 NFL Draft.
With the annual NFL event delegated to an online-only, virtual format this season due to the coronavirus outbreak, Bud Light recognized one serious problem: The crowd won't be able to boo NFL commissioner Roger Goodell.
Look, this is a tradition that just can't be broken, pandemic or not. Just listen to the glory:
Bud Light understands the situation, and they're making it right. Check this out:
Oh yes. Bud Light invites you to record your boos from the comfort of your home, tag them on Twitter @BudLight and use the hashtag #BooTheCommish.