The Pittsburgh Steelers recognized that they had to make a change at offensive coordinator in 2012. They ultimately brought in Todd Haley, former head coach of the Kansas City Chiefs and son of former longtime Steelers running backs coach Dick Haley, to take over, and he brought with him a new offense with new terminology.
Much was made at the time about quarterback Ben Roethlisberger’s relationship with him, right down to debating when they would first speak. By the time installation began in the Summer, Roethlisberger flirted with some drama when he referred to Haley’s system as a “Rosetta Stone” offense, referencing the language-learning software.