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Big Ten sold its soul for $7 billion, so of course there are strings attached

Related Topics: Big Ten Conference

ALTOONA, Pa. -- Control. Everybody wants it. The ability to make your own decisions and do exactly what you want in every possible situation.

Let's face it, if you're the kind of person or group that is used to having complete control over everything, then you're probably extremely spoiled about having that rare privilege.

But here's the thing about control: When you decide to sell out -- in any aspect of life -- one thing you're going to lose is some of the control you've always cherished.

The Big Ten sold its soul for $7 billion.