Pitt quarterback Kenny Pickett became the first Pitt athlete to cash in on the NCAA’s new name, image and likeness policy, as he struck a deal with the Oaklander Hotel in Pittsburgh last week. Now, it appears he has plans to develop his brand, as he filed for a trademark on a logo that incorporates his initials and number.
Darren Rovell of the Action Network revealed the logo and noted that Florida attorney Darren Heitner filed for the trademark on Pickett’s behalf. The logo features a gold “K” and a gold and blue “8.