A week ago, Apple and MLS announced a new television and media rights deal worth around $250 million per season from 2023-2032 that will put all MLS games on a new app exclusively available through Apple TV.
Here are some thoughts on the deal.
Better, more serious television coverage
MLS fans have long been frustrated by the television coverage of MLS matches produced by both local broadcasts on regional networks and national broadcasts on ESPN and Fox Sports.
Most local broadcasts do not feature pre-game, half-time, and post-game shows with expert analysts and personalities as they do in the NFL, NBA, MLB, and NHL for all regular season games.