For a company that specializes in designing baseball caps, New Era is disturbingly bad at designing baseball caps. They do well enough in manufacturing replicas of what the players wear on the field, but when they branch out into other designs, they tend to get into some trouble.
Perhaps the problem is that we’ve reached the limit of what you can do with a baseball cap, and anything new is just going to look silly.
That hasn’t stopped New Era from trying. You may remember the “Local Market” designs, where they thought that sticking a bunch of imagery related to the team’s city made for a fetching design.