It seems that if you are a poor GM, the sports media is more forgiving, as long as you give them some nice quotes.
Howie Roseman, the Philadelphia Eagles General Manager, is not the greatest at saving money along with Philadelphia Eagles owner, Jeffrey Lurie. The General Manager also does not show the greatest acumen or draft day strategy. They are, however, trying aggressively to win headlines and enjoy a friendly and cozy relationship with the media, relatively.
Sam Hinkie, the former Philadelphia 76ers General Manager, on the other hand, did not enter such a cozy relationship, and this compromised the objectivity and integrity of the Philadelphia sports media.