Today is the day that has seemed to be years in the making - NCAA student-athletes are now able to profit off of their name, image and likeness. There have already been many student-athletes who have quickly acted on the new opportunity, including several at Penn State (with many more assuredly coming).
The Penn State Athletic Department released a statement on Wednesday on the new NIL state law.
Penn State Intercollegiate Athletics Statement on Pennsylvania NIL Law:
We are excited the lawmakers in Pennsylvania passed law to allow our students to explore opportunities involving their name, image and likeness.