While sports franchises have always looked to maximize their home advantage, the NHL's Tampa Bay Lightning has kicked it up a notch during this year's playoffs.
The Stanley Cup finalist, which tied the best-of-seven games series against the Chicago Blackhawks on Saturday, has limited ticket sales to Florida state credit cards through its Ticketmaster page, leaving most visiting-team fans no choice but to buy tickets in the secondary market.
The Lightning also placed restrictions on what spectators in the Amalie Arena's priciest seats can wear: Fans sitting in the Chase Club and Lexus Lounge cannot wear opposing team colors.