The National Basketball Association wasted little time reaching out to Cuba. But lingering enmity toward the communist nation may force the NBA—and other sports leagues—to proceed with caution.
The league and the International Basketball Federation (FIBA) will hold a four-day youth basketball camp in the Cuban capital of Havana next week. The event will serve not only as a goodwill tour for the sport but also allow the NBA to gain a toehold in Cuba as the island nation and United States resume diplomatic and economic relations, experts said.
But there's been some blowback.