Denver Broncos GM and Executive Vice President John Elway may have just wrapped up signing key wide receiver Demaryius Thomas to a five-year, $70 million contract, but it's not the only big deal he's celebrating.
Elway discussed his latest investment in the automotive industry on CNBC's "Power Lunch" as the NFL great looks to move from investing in game-changing players to investing in companies changing the game, like online car marketplace start-up Vroom.
"When I looked at the company, they have a great Internet presence and great car people coming together," he said.