It was only a matter of time before golf equipment makers used the power of wearable technology and cloud computing to bring the game to the next level. On Thursday, TaylorMade Golf announced a partnership with Microsoft in order to bring smart technologies to enhance the golfing experience.
The deal will pair Microsoft's existing wearable "Band" device alongside a new analytics platform being developed by TaylorMade called "myRoundPro." Users of the Microsoft Band will have a new application that can be installed on their device called the Microsoft Golf Tile. In addition to tracking the data it already does, like steps,calories burned, and heart rate, the new tile will also have the ability to track yardages to the front, center and back of greens.