That’s when new legislation went into effect that allows college athletes to profit from their own name, image and likeness.
Not since the 1984 decision by the Supreme Court in NCAA v. Board of Regents of the University of Oklahoma which broke the NCAA’s hold on televised college football games has there been such a monumental change to amateur athletics.
“I’m so excited for these student-athletes,” said Drew Butler, who was an All-American punter at Georgia but now is vice president of Icon Source, a digital company that works with connecting athletes with brands and companies.