NEW YORK — “Oooo child, things are gonna get easier…”
You’ve heard the song and now it’s time for another tug at the heartstrings with P&G’s latest ad campaign launched 100 days before the opening ceremony of the Olympics in Pyeongchang. It’s part of the “Thank you, Mom” campaign that many will remember from previous Games.
The “Love Over Bias” campaign celebrates diversity and that’s the beauty of the message, Olympic silver medalist Gus Kenworthy said.
“It means the world to be honest to be a part of that campaign,” Kenworthy said in an interview Tuesday.