The game of college athletics is truly changing.
Oklahoma State announced a five-year deal with INFLCR on Tuesday. The company provides software and a mobile app that allows student-athletes to access photos and videos from the OSU creative teams, national media outlets and photo wire services. It also provides educational tools and analytics to enhance their digital performance.
The OSU football and men’s and women’s basketball rosters will also have access to INFLCR’s NIL Data Services suite, as college athletes head into a new era of being able to profit off their name, image and likenesses.
“I’m excited to announce an exclusive partnership with INFLCR, an industry leader in name, image and likeness,” OSU football coach Mike Gundy said in the release.