STILLWATER, OK - SEPTEMBER 15: Wide receiver A.J. Richardson #7 of the Boise State Broncos grabs for a pass in front of cornerback A.J. Green #4 of the Oklahoma State Cowboys at Boone Pickens Stadium on September 15, 2018 in Stillwater, Oklahoma. The Cowboys defeated the Broncos 44-21. (Photo by Brett Deering/Getty Images)
In light of the Houston Chronicle story that Texas and OU are reportedly seeking to join the SEC, the Big 12 stands on precarious footing. Say what you will about the lack of on-field success in Austin over the past decade, but it would be a really punch to the gut to the league to lose its two biggest revenue-producing brands.