R.I.P. Vine.
That's right. On Thursday morning, Twitter announced it will phase out the app of six-second video clips, forever robbing college football fans across the world of instantly replayable moments.
Oklahoma QB Baker Mayfield has surely enjoyed his five seconds of Vine fame:
And there was that one time Jordan Phillips hit the Shmoney dance after a tackle:
Here's Baker Mayfield after last season's victory over Oklahoma State, which clinched the Big 12 title:
Remember that time Katy Perry told Trevor Knight to call her .