Restaurant chain Hooters announced on Monday that it has signed 51 college football offensive linemen to name, image and likeness deals from teams across the country.
The chain said it wanted to sign offensive line groups, rather than individual athletes, and is now working with players from Auburn, LSU, Oklahoma, Miami, Georgia Tech, Missouri, Texas A&M, Vanderbilt, Florida Atlantic and USF.
"For decades, the physical play, blue-collar mentality and on-field leadership of the offensive lineman has shined, but national praise and attention for these crucial players has all-too-often been sidelined," Hooters chief marketing officer Bruce Skala said in a press release.