On Friday morning, the Thunder announced they would be partnering with Loves Travel Stop for a jersey patch. Oklahoma City was the last remaining sponsor-less organization in the NBA, so it’s sort of a big deal.
While the timing was a bit of a surprise, Oklahoma City taking advantage of the money that comes along with jersey sponsors shouldn’t be. According to Royce Young, league sources are saying the Thunder landed one of the 10 most valuable deals in the league in their partnership with Love’s.
The Thunder aren’t wasting any time getting the “echo heart” on their jerseys, either.