They say it started with a dispute over Toledo and it's been rallying cry in the many years since..
Now, it's on a super soft tee from Eleven Warriors Dry Goods.
Joining the Revenge Tour Canceled, Devil Wears Khakis, and Beat Michagain, the newest rivalry-related tee is sure to be a hit from within Ohio Stadium, or wherever you're watching good take on evil.
Pro tip: You can wear this amazing tee any day of the year, not just that Saturday after Thanksgiving. And people you know will love you for doing so.