The NCAA took the first step toward allowing student-athletes to benefit from their name, image and likeness on Tuesday, though it's still unclear exactly what will happen next.
After a working group co-chaired by Ohio State athletic director Gene Smith made a presentation to the NCAA's Board of Governors on Tuesday with recommendations for how the governing body should proceed forward on the issue of whether student-athletes should be able to profit from their name, image and likeness, the NCAA announced in a news release that it has “voted unanimously to permit students participating in athletics the opportunity to benefit from the use of their name, image and likeness in a manner consistent with the collegiate model.