When they first told Urban Meyer about it, Ohio State's head football coach's response was simple.
"We're going to win this thing."
Meyer is among the elite coaches in college football, amassing an outstanding 154-27 record in 14 seasons. He owns three national championship rings, and won the first-ever College Football Playoff with the Buckeyes in 2014.
Ohio State's football coach stresses winning on and off the field with his players, even implementing a series of presentations in a program dubbed "Real Life Wednesdays" designed to educate them about life after football. Bigwigs like Dan Gilbert of the Cleveland Cavaliers and restauranteur Cameron Mitchell swung by the Woody Hayes Athletic Center within the last year.