The Ohio State name, image and likeness market was restructured this week.
On Thursday, Gene Smith announced that The 1870 Society will be the premier NIL collective for the Ohio State football program. Even more, THE Foundation is now the lead collective for Ohio State men's and women's basketball programs, as the Cohesion Foundation will ensure that student-athletes from all sports can use purpose-driven NIL commitments to impact the community.
BREAKING
Were excited to announce The 1870 Society Collective as the PREMIER NIL entity for @OhioStFB!