I’ve always thought award season was a little silly in college football. From the preseason watch lists that name nearly every player, to the numerous ceremonies held all over the country, it all just feels a little strange. Unlike other industries that give out awards (film, music, television, etc...), football has objective winners and objective losers based on the results on the field. The award is winning games.
At the end of the day though, awards are just a fun thing for players and coaches, as it gives them a chance to go to a cool place and dress up, and it gives programs a thing to boast about.