It's what former Notre Dame Leprechaun and Irish Creed Co-Founder has been building towards since retiring this blog and moving to Surf City, USA (Huntington Beach, CA), and it's latest manifestation is rooted in the great Irish-heritage influenced areas of South Bend, IN and Buffalo, NY.
But what does it all mean?
It's It's about getting wise.
It's about staying foolish.
It's about living the life of a seasoned yet still-starry-eyed Surf City local no matter where you are in this crazy world, from the farthest flung outbacks to the back alleys of Huntington Beach herself.