When Kevin Warren, then the Big Ten Commissioner, went out shopping the rights for the glamorous new Enormous Ten, he was pitching the television networks on the excitement of Ohio State and Oregon, Michigan and USC meeting as a regular season game and not in one of those early 2000s Rose Bowls where the Wolverines got regularly obliterated, and even a disgusting Iowa and UCLA matchup which featured numerous cuts to punt-crazy Iowans reacting incredulously to sunlight. What he had in his back pocket was Northwestern-Purdue, a game that no one has any interest in yet for now continues to be a part of Big Time College Football because these teams were tackling each other in mud pits before the players got shipped off to battle the forces of the Kaiser.
The Fine Print Bowl
