Solomon Young said endorsement money could facilitate his mother seeing play in person for the first time The Des Moines Register
The NCAA took a dramatic step Wednesday toward allowing college athletes to earn income for things like product endorsements and social media content when its Board of Governors approved a broad set of recommendations to address an issue that has put college sports leaders under significant political pressure over the last year.
With state legislatures across the country passing or looking into laws that would allow for college athletes to profit from their name, image and likeness and members of Congress also sounding the alarm on the issue, what the NCAA announced Wednesday represents a significant change from prior NCAA policy.