It goes without saying that witnessing the first season of NIL has been quite an adventure. Players all over the country are now able to brand themselves in ways that they weren’t allowed to before, and it has been a huge benefit for not only the players, but fans as well. Never before have I seen so much Tar Heel merchandise for individual players, and our friends at BreakingT have been a huge part of that. They have always made high-quality t-shirts that looked as good as they felt, but they entered elite status during the 2021-22 athletic season.