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UNC Basketball: Armando Bacot signs first NIL deal

GREENSBORO, NORTH CAROLINA - MARCH 11: Armando Bacot #5 of the North Carolina Tar Heels dunks the ball during the second half of their quarterfinals game against the Virginia Tech Hokies in the ACC Men's Basketball Tournament at Greensboro Coliseum on March 11, 2021 in Greensboro, North Carolina. (Photo by Jared C. Tilton/Getty Images)

It’s a new age of college athletics as players were allowed to benefit from their name, image and likeness beginning on July 1. And one UNC Basketball player has already taken advantage.

Center Armando Bacot announced via Twitter that he had reached a deal with popular seafood joint Jimmy’s FamousSeafood out of Maryland.