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Deja Kelly’s endorsement money is good, but her deals are about more than that

When UNC guard Deja Kelly signed a big endorsement deal last week, building her brand and making a difference were as important as the money. Dishing out assists on the court draws cheers, but so should the help she dished out through the deal. Giving back is important to Kelly, and that’s why Dunkin’ donated $5,000 on her behalf to the Velle Cares Foundation. (Tar Heel Tribune) Video: Deja Kelly joins Packer & Durham on ACC Network
North Carolina women's basketball standout Deja Kelly joined Wes Durham and Mark Packer on the ACC Network's "Packer & Durham" show Wednesday to discuss the.