Coaches like NC State’s Kevin Keatts are few and far between.
Some coaches are strictly disciplinarians. They are straight business. Often they don’t know how to smile. They don’t care if you like them. The media is nothing but a nuisance and a distraction from priorities. Being a ‘players coach’ isn’t a compliment to them. They think Twitter is a futile waste of time.
On the other side of the spectrum, some coaches live for the limelight. They are the players best friend and surrogate father. They treat press conferences like it’s a weekly show. They are their own brand.