Match Group, which operates dating programs eg Tinder and you may OkCupid, accomplished the acquisition of the eight-year-old application Rely to your Thursday, following its purchase of a big part stake during the .
For decades, Rely has arranged in itself while the replacement for Tinder, a means to get off brand new shallowness and dissatisfaction from turning by way of change-cards profiles for the an endless merry-go-round. Brand new self-declared “dating application,” Rely matched some body predicated on its common members of the family, are supposedly “made to getting removed,” and you may boasted like as its core business worthy of – deliberately ification central to help you swiping programs but never a bit chasing the new advanced relationship formula pledges away from Fits or OkCupid.