SAN FRANCISCO — It should come as no surprise that Bill Walsh saw how technology would affect the game he loved the most. Walsh was a consultant and speaker for Silicon Valley firms after his historic tenure as the 49ers’ head coach came to an end in 1989, and in 2001, he spoke with Bain & Company, a leading management consulting firm, to get advice on how to better scale the NFL draft. At that time, Walsh was the 49ers' Vice President and General Manager, and out of those talks with Bain came the hire of Paraag Marathe as the team's COO.
The story of technology in NFL: Past, present and future
