Colin Kaepernick's company filed a trademark on Friday for the rights to a black and white image of the former NFL quarterback's face and hair, ESPN reported on Wednesday.
The company Ink Flash said they intend to use the image to brand a variety of goods and services, including shampoo, hairspray, jewelry and lamp shades.
According to the filing, which appeared on the U.S. Patent and Trademark Office's website on Wednesday, the image would also be used for efforts such as "providing classes, workshops, seminars and camps in the field of self empowerment and awareness to properly interact with law enforcement" as well as the "production of television shows and films.