Daily fantasy football games are booming business, and the NFL Players Association wants to get in on that action.
According to Scott Soshnick of Bloomberg News, the NFLPA has signed a group licensing deal with DraftKings, which will use players in upcoming ads.
BREAKING: @NFLPA signs group licensing deal with @DraftKings, which will use players in ads #sportsbiz #NFL #DailyFantasy
— Scott Soshnick (@soshnick) September 29, 2015
This is an interesting turn of events. Many players have openly expressed distain for fantasy football, such as Jeremy Maclin, who hates how fans root for players at the expense of a team victory.