Ted S. Warren/Associated Press
Marshawn Lynch's NFL return is already a financial success before he even steps on the field for the Seattle Seahawks.
Per ESPN's Brady Henderson, Beast Mode Apparel has generated close to $150,000 in sales since Monday.
Mitch Grossbach, head of operations and finance for Lynch's Beast Mode business, told Henderson that Beast Mode Online "had just gone crazy" as soon as the Seahawks announced Lynch's signing:
"My phone started to blow up and I stepped out to check it. I saw that we had, within the first half an hour, we had thousands of sessions and we were selling at a rate of a couple thousand dollars in sales every few minutes.