The billionaire Falcons owner turned the franchise around using the business principles that were behind his Home Depot success.
ATLANTA to COLLEGE PARK — We had several long brainstorming meetings to prepare for this road trip. It was the kind of desperate meeting where each idea got more ridiculous than the next. In one of those meetings, editor Gary Gramling, our resident funny guy, brought up this idea: “What if we did something with real, live falcons? Like falconry?” Everyone us nodded in agreement. Yes Gary, that is gold! I then started googling falcons in Georgia, and I emailed a guy, Buster Brown, of Georgia Mountain Falconry.