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After Rams' third straight loss, Jeff Fisher needs to hand the reins over to Jared Goff

In a now-famous Hard Knocks rant, Jeff Fisher told his Rams players , "I ’m not f-----g going 7-9. Or 8-8, or 9-7, OK? Or 10-6, for that matter. This team ’s too talented. I ’m not going to settle for that."

Well, bad news, coach ...

The Rams lost their third straight game Sunday morning, 17-10 to the Giants in London, sending them into their bye one game below .500. Case Keenum tossed four interceptions, counting one that led to New York's go-ahead TD and a brutal game-ending miscommunication with Brian Quick. Now the Rams are headed exactly where Fisher swore they would not, which would mark their fifth consecutive seasons failing to reach eight wins under Fisher.