This photo provided by Kia Motors America shows a scene from the company's spot for Super Bowl 51, between the New England Patriots and Atlanta Falcons, Sunday, Feb. 5, 2017. Melissa McCarthy humorously takes on political causes like saving whales, ice caps and trees, each time to disastrous effect, in Kia’s 60-second third-quarter ad to promote the fuel efficiency of its 2017 Niro crossover.
Kia Motors America via APHow much did a Super Bowl ad cost in 1967? How has the number of ads changed over time? Find answers to that and more below.
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