Steve Bruce has become the 10th manager of Mike Ashley's troubled reign as Newcastle owner.
The appointment of Bruce, who has been put in charge of his boyhood club, has left fans furious and they have deemed him an unworthy successor to Rafa Benitez.
Here, Sportsmail takes a look at the men who have occupied the dugout during Ashley's frustrating 12-year tenure.
Sam Allardyce
Allardyce was already in position when Ashley purchased the club back in May 2007 after being hired by former owner Freddy Shepherd days earlier.