With the London Series coming up next month, I thought it would be a good time to take a look at just how popular the Yankees are around the world. Forbes has an annual list of the most valuable sports teams – the Yankees ranked fifth in 2018 with a value of $4 billion. This was the highest MLB team. But for this article, I dove deeper into the search metrics regarding the Yankees.
The below graph shows the relative interest over time for the topic “New York Yankees”, which includes all search terms relative to it.