Over the weekend, the Yankees officially locked up a playoff spot. As is the norm, the win was followed by locker room celebrations. As is the custom in those, all the players were wearing the special commemorative gear.
At least for the Yankees, the gear for just a Wild Card spot probably won’t sell as much as World Series winning merchandise, or even division title merchandise. For teams who had long playoff droughts, like the Pirates back in 2013, Wild Card winning stuff would probably sell pretty well. However, the Yankees have made the playoffs too many times to get excited about a Wild Card berth.