It’s no secret that baseball viewership has been declining rapidly over the past few years. Despite the efforts of commissioner Rob Manfred, the time of games hasn’t changed much and blackout restrictions make it hard for even die-hard fans to watch games.
In order to combat the lack of enthusiasm surrounding baseball, MLB’s social media accounts have been taking matters into their own hands in an effort to facilitate more fan engagement.
It seems that in the comments of almost every viral Tiktok or Twitter post a major league basketball, football, or hockey team is in the mix.